catchline
[
kach
-lahyn]
/ˈkætʃˌlaɪn/
noun
1.
a word, phrase, or sentence used, especially in advertising or journalism, to arouse or call attention.
2.
a
line
in which a catchword appears.
3.
a
line
of lesser importance, set shorter or sometimes in smaller type than the
lines
above and beneath it.
4.
Theater.
a
line
of comic dialogue expected to elicit laughter.
5.
slug
1
(def 10a).
Origin
1865-70;
catch
+
line
1
Examples from the web for
catchline
The cursor is within bold codes for writing the
catchline
.